You’d think it would be clear to dentists that using direct mail to get more new dental patients makes financial sense…
However, when a Wealthy Dentist survey asked dentists if they do a regular mailing to their patient base, dentist respondents were split right down the middle! While 51% said it didn’t seem worth the effort, 49% think it pays to keep in touch.
Read more: Dentists Find Direct Mail the Best Form of Dental Marketing