Cosmetic Dentistry Still Tops the List of Services Dentists Offer

Cosmetic Dentistry Still Tops the List of Services Dentists OfferWhen asked what services their dental practice offers, the dentists who responded with cosmetic dentistry were the clear majority in this survey.

More aging baby boomers are turning to cosmetic dentistry to improve the appearance of their teeth, which may explain the increase in demand for cosmetic dentistry services.

Dental implants are the most popular dental treatment among this demographic for the replacement of damaged or missing teeth.

A California dentist shared, “More than half of our practice is dental implants now!”

Here at The Wealthy Dentist, we were curious what services dentists are currently offering. The top services offered by dentists who responded to this survey are cosmetic, tooth whitening, dental implants, dentures, and children’s dentistry.

Here’s a breakdown of the services dentists are offering —

List of Services Dentists Offer

Dentists were disappointed that other services were not included in this survey, like Botox, oral cancer screenings, or offering custom mouthguards for patient athletes.

One prosthodontist noted, “Oral cancer screening and testing was not on the survey list. Also, it would be interesting to know how many offices provide Botox.”

A general dentist responded that he now offers same day service for CEREC restorations as part of his dental practice services.

Another dentist answered tongue-in-cheek, “I don’t offer gum disease, I treat it.”

What dental services does your dental practice offer? Has the demand for cosmetic dentistry increased?

Where is your dental marketing focused?

Dental Patient Production for Wisdom Teeth

wisdom tooth patient valueWisdom teeth can be a strong motivator to visit the dentist. A recent dental survey asked dentists about the gross production of a wisdom tooth patient.

There’s considerable variation in the value of a new dental patient for wisdom tooth removal. In this survey, production averaged about $950 per patient.

“Wisdom tooth extraction keeps patients in the practice,” said a Florida dentist. “Toothaches lead to new patients!”

What’s the gross production of a wisdom tooth patient at your practice? Let us know!

Percentage of Wisdom Teeth Removals Performed by Dentists (video)

Percentage of Wisdom Teeth Removals Performed by Dentists (video)The Wealthy Dentist conducted a survey asking dentists what percentage of wisdom teeth removal they refer out to an oral surgeon.

Not surprisingly, general dentists and dental specialists have very different profiles when it comes to referring patients.

Specialists were sharply divided; 17% refer less than 20%, while 73% refer all extractions. General dentists were less polarized. Half refer out 80% or more.

On the other hand, one in four (24%) treat most extractions, referring less than 20% of cases.

Not all general dentists are eager to remove wisdom teeth. “That’s what oral surgeons are for,” exclaimed a California dentist who refers out all removals. “Let those who do these procedures routinely, do them as they will do it better than I who used to do them occasionally. People do not rush to my office because I take out teeth really well,” said a general dentist. “Oral surgeons do this day in and day out, they have the expertise to extract third molars faster and with less trauma to the patient,” agreed a Texas orthodontist.

In the end, it all comes down to anesthesia for many dental practitioners – oral conscious sedation or IV sedation. “I believe it is a surgical procedure and it should be done under general anesthesia by the person best qualified,” said a Texas dentist who refers out all removals. “I treat my patient, not my wallet. Dentists who take out the upper and then send out for lower are the biggest frauds in the world. It makes no sense. If a patient is going to sleep why not let the oral surgeon do all four?”

Watch the following video to hear the results of the survey and what other dentists had to say about referring out wisdom teeth removals –

What are your thoughts?  Do you refer out wisdom teeth removals to oral surgeons?

Impacted Wisdom Teeth Should Always Be Removed, Says Dentist

Impacted Wisdom Teeth Should Always Be Removed, Says DentistAccording to the American Association for Oral and Maxillofacial Surgeons, having wisdom teeth removed during the teenage years not only improves dental and oral health, but may also reduce the chance of illness later in life.

In the latest The Wealthy Dentist Survey on wisdom teeth removal, a Massachusetts dentist responded, “I am constantly amazed at how often I encounter problems due to wisdom teeth that were not extracted. These include periodontal and restorative issues which often compromise the second molar. And surgery in the 40 to 60-year-old is not the same as for a young patient.”

When asked if impacted wisdom teeth automatically should be removed, 60% of the dentists surveyed felt they should usually be removed, but not always. Many expressed concern that this is a skilled procedure where dentists need to have experience in the removal of wisdom teeth.

“The decision to remove wisdom teeth depends on the GP’s surgical experience, training and skill level,” advised one dentist.

21% of the dentist respondents believe impacted wisdom teeth need to always be removed, while 19% thought impacted wisdom teeth should not be removed.

But when asked if GPs can handle the removal of impacted wisdom teeth, 30% of the dentists acknowledged that general practitioners are generally not qualified to remove most impacted wisdom teeth cases. 51% believe GPS are more than qualified to removed impacted wisdom teeth, while 19% think GP’s can handle most cases.

“Any GP CAN be qualified to remove any impacted wisdom teeth through training and experience. The question of sedation techniques should be brought into the qualification considerations for the positive experience of the patient,” one dentist wrote.

Many doctors wrote that the ability of a GP to remove impacted wisdom teeth involves a combination of sedation expertise, formal training and a dentist’s experience.

Here are some dentist comments from the survey:

“It depends on the GP’s experience and comfort level. I am a GP and have extracted over 20,000 impacted wisdom teeth in my 30 year career so far. There really no impactions that I come across that I don’t feel qualified to tackle. That being said, if I see teeth that are close to the IAN that are potential parasthesia risks, I will recommend a cone beam scan (which I have in my office) to properly inform the patient of surgical risks, and if the risks are too high, will recommend not extracting those teeth if they do not absolutely need to be removed due to other complications. Many GP’s like myself, do implants, sinus lifts, advanced bone grafting and other advanced surgical procedures, so impactions are no big deal to those with those skills and experience.” (Alabama dentist)

“If you have any doubt of your capability to handle that specific extraction DON’T DO IT!” (Texas dentist)

“Qualification to remove wisdom teeth is determined by training and experience as well as desire to perform the procedure.” (Nevada dentist)

“I would much rather remove impacted teeth when a person is young and when there are no cysts or other pathology involved. They may never become symptomatic, but when they do, it is a very serious problem requiring more extensive surgery than the simpler surgical extraction that can be done at a young, healthy age. GP’s can get the training necessary to remove any impacted wisdom teeth, but that is not usually included in a regular dental school curriculum.” (Texas dentist)

“Each case needs to be evaluated on merit, looking at long term benefit and potential risk, both of the teeth remaining and the surgical procedure.” (General dentist)

“The decision to remove third molars must take many factors into consideration. A complete evaluation of tooth position, age of patient, root development, apical configuration, space consideration, local periodontal health, and medical history is essential. This will allow both the doctor and the patient to weigh the “benefits to risks” of removing wisdom teeth in each specific situation. Not every third molar should be removed, but it is essential in practicing good preventive dentistry to know the status of wisdom teeth, presence of pathology, and make a conscientious decision as to whether it best to remove or retain them.” (Utah oral surgeon)

“Sure, I think GPs are qualified, but I think an honest self-appraisal should guide whether it is worth it for the patient and GP. Never mind the money!” (Minnesota dentist)

“Stop Obamacare from indirectly letting non-dentist, ‘oral clinicians’ (such as in Alaska) extract teeth! This is a travesty!” (General dentist)

174 dentists participated in this survey from across the U.S. suburban dentists lead the survey in their willingness to perform impacted wisdom teeth removals.

How do you handle impacted wisdom teeth cases? Let us know your thoughts in the comments!

Increase New Wisdom Teeth Cases With Dental Marketing Websites From IDA

Doctors who want to increase their wisdom teeth case loads can now launch online dental marketing campaigns that attract those specific patients.  Internet Dental Alliance, Inc. (IDA) introduces its New Patient Marketing Machine™ program that includes dental websites (Portals) , mobile websites, Facebook pages and other online tools that attract more wisdom teeth patients.

Even though most dentists offer more than one kind of service in their dental practices, online lead generation is most effective when a dental website focuses on a single consumer dental market.  Fortunately, IDA’s New Patient Marketing Machine™ offers packages of multiple websites and tools that can all be easily managed from a single online Control Panel. That means doctors who want to see more new wisdom teeth patients in their practices, can set up a search engine optimized Portal to generate and track those leads.

“IDA New Patient Portals are designed with two goals in mind: first, to attract the exact kinds of website visitors that are looking for the services you want to provide; and second, to convert them into patients in your chair,” says former dental marketing consultant Jim Du Molin, founder of Internet Dental Alliance, Inc. “When you optimize multiple Web Portals to attract the high-value patients you want, your dental websites can deliver a steady stream of new patients every month.”

Doctors who want to generate leads for wisdom tooth extraction cases can easily add web pages using IDA’s pre-written articles.  They’re written using the keywords that consumer use online to find information about impacted wisdom teeth, or what to expect during oral surgery, or how to tell if a wisdom tooth needs to be removed, etc.

About Internet Dental Alliance, Inc.

IDA is the largest North American provider of websites for dentists and dental directories.   Known for its cutting-edge approach to dental marketing, it completed development of its advanced LeadFire technology in 2012.  LeadFire’s proprietary content generation technology makes it possible for doctors to generate new patient leads within minutes of set up, and uses organic geo-targeted local search, customized and optimized for each dental practice . Internet Dental Alliance provides dental website design, find-a-dentist websites and other dental practice management advice and internet marketing resources.


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