Dentist Feels the ADA Has Become the Enemy of the General Dentist (video)

ADA has Become the Enemy of the General DentistThe American Dental Association is dentistry’s largest professional organization, but not all dentists feel that the ADA represents their interests.

One Missouri dentist declared, “The ADA has actually become the enemy of the general dentist!”

The Wealthy Dentist conducted a survey asking dentists if the ADA is dominated by specialists who are trying to promote their own agenda over the welfare of the general dentist.

Almost two thirds of the respondents felt specialists are using the ADA so that they can make money at the expense of  general dentists.

Watch the video below to hear more of what both dentists and specialists have to say about the ADA –

General dentists were eight times more likely to criticize the ADA over specialists.

How do you feel about the ADA?

1 in 4 General Dentists Remove Wisdom Teeth (video)

1 in 4 General Dentists Remove Wisdom Teeth (video)General dentists can do wisdom teeth extractions, except when they can’t and need to refer the patient to an oral surgeon.

Some dentists prefer to do these procedures themselves, whereas others still refer the patient out whenever possible.

Said one dentist who refers out all removals, “That’s what oral surgeons are for!” Another general dentist said, “I am glad oral surgeons are there, but most surgical wisdom teeth are very easy.”

The Wealthy Dentist conducted a survey asking dentists what percentage of wisdom teeth removal they refer out to an oral surgeonWatch the following video to hear the results of the survey and what other dentists had to say on the subject —

How do you handle wisdom tooth removal?

Dental Marketing Can Bring Lots of New Patients (video)

Dental Marketing Can Bring Lots of New Patients (video)Dental marketing programs can bring lots of new dental patients to a doctor’s office.

However, some dentists can’t help but feel dirty about marketing themselves and their dental practices.

As one dentist pointed out, “A restaurant can’t say, ‘We won’t do marketing because we just want to cook good food for people.'”

Sighed a prostodontist, “Marketing is a necessary evil.”

The Wealthy Dentist conducted a survey asking dentists if dental marketing is part of their job.

Click on Play to hear how dentists answered this question —

What are your thoughts on dental marketing for your dental practice?

Discover What Dentists Are Saying About Dental Lasers (video)

Discover What Dentists Are Saying About Dental Lasers  (video)Dental lasers are quite literally cutting-edge technology.

Some dentists find them an amazing tool for fighting gum disease. Others find them highly over-priced and not particularly useful, while others want to buy them, but can’t afford them yet.

Speaking of a dental laser, one dentist said, “It is the best thing to come along in dentistry in the past 20 years!” While another complained, “The laser I paid so much for isn’t a comfortable part of any treatment I do. It’s not paying its own bills!

The Wealthy Dentist conducted a survey asking dentists if they use lasers on soft tissue for the treatment of gum disease. Watch the video to hear how the dentists responded —
 

 
Are you using dental lasers in your dental practiceWhat do you think?

Internet Dental Marketing: How Google Search Plus Your World Works (video)

Internet Dental Marketing: How Google Search Plus Your World Works (video)Are you curious how the changes to Google search will impact your Internet dental marketing?

Search Plus Your World is what Google is calling their personal search algorithm intended for the users of Google Plus.

When a Google Plus user is signed into Google, their search results will be very different from searches done outside of Google Plus. Search Plus Your World will include photos, blog posts, and recommendations from the user and their friends.

They will see the personal results and the profiles of people they know (or follow) on Google Plus included in their search results. They will also be able to expand their Google circles by discovering people and brands related to their search —  Google will be offering these recommendations to them too.

If the idea of Search Plus Your World has you a little confused, Google has provided the following video, which shows how Google intends personal search to look for the Google Plus user —

These changes to Google search mean that individuals will play an ever-growing part in search results from Google.

Dentists can help their Internet dental marketing efforts by creating and sharing dentistry-related content as always, but with a new attention directed at Google Plus. Maximize impact by educating your dental patients on who you are and how you can help.

What are your initial thoughts about Google’s Search Plus Your World, and how is your dental practice using Google Plus?

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