Teeth Whitening… at the Airport?!?

Teeth whitening for airport travelersTeeth whitening isn’t just for Americans… it seems the whole planet wants white teeth.

Well, that just got easier for UK travelers, who can now get tooth whitening at the airport. Yes, the airport.

Passengers can make appointments at the Manchester and Birmingham airports for a 20-minute laser teeth whitening session before their flight departs. Patients can book online ahead of time, or even drop in for whitening at one of the 5-chair clinics.

The teeth bleaching program, launched under the name of “Smile Company,” is an offshoot of Brighter White Teeth Company, and uses a tooth whitening process developed in the US.

And of course, while patients get rid of their yellow teeth at the airport, they’re also welcome to pick up at-home teeth whitener products…

“Coffee, anyone? Peanuts? Teeth whiteners?”

Read more: Tooth whitening? Try before you fly

Best Tooth Whitening Methods Revealed by Dentists

Best teeth whitening methodsWhen it comes to teeth whitening, dentists say custom-fit bleaching trays for at-home whitening are the most effective option. Three-quarters of the dentists in this survey said it works great.

Dentists feel that in-office gel bleaching and laser teeth whitening work okay, but they are not impressed with store-bought teeth whiteners.

“The at-home custom-fit tray whitening method works best,” said one dentist. “Over the course of several days, the patient can control the degree of tooth whitening to her own preferences — something that cannot be said for the other methods. And once the custom trays are made, the patient can easily and efficiently perform the later ‘touch-ups’ that inevitably will be needed with the passage of time.”

“Who trusts a pimply faced kid at the mall to whiten their teeth?” asked a California dentist.

“Any monkey can whiten teeth,” said a Florida dentist. “The art is whitening to the fullest extent possible, which varies from person to person; and then to do it predictably without creating sensitivity. Sensitivity can be a real show stopper.”

Read more: Best Teeth Whitening Methods According to Dentists

Tooth Whitening Patient Value, According to Dentists

Tooth whitening patient value for dentistsThe value of a tooth whitening patient can vary significantly from practice to practice. Of course, this has a lot to with the teeth whitening options each dentist offers.

In The Wealthy Dentist's most recent survey, dentists reported an average production of about $450 per patient. Values ranged from $200 up to $700.

Tooth whitening patients may well end up needing additional dentistry. This can further increase their dental patient value.

Teeth whitening is an introduction to cosmetic dentistry for many patients. In addition, while cosmetics may bring a new patient into the dental practice, general and restorative dentistry can keep them there for years.

More Tooth Whitening Patient Articles from The Wealthy Dentist:

Teeth Whitening and the Cosmetic Dentist (video)

Tooth whitening and cosmetic dentistryTeeth whitening is quite popular, but the average dentist says it doesn't necessarily lead to more cosmetic dentistry.

This survey found that less than half of teeth bleaching patients go on to get additional work from their cosmetic dentist.

"With tooth whitening, there is only one answer: deep bleaching!" said one dentist who is enthusiastic about teeth whiteners. "Whitening and cosmetic dentistry go hand in hand. 95% of my highest earning cases are cosmetic."

Read more: Do Tooth Whitening Patients Get More Cosmetic Dentistry?

The Truth About the Demand for OTC Teeth Whitening Products

The Truth About the Demand for OTC Teeth Whitening ProductsOver-the-counter teeth whitening products are popping up everywhere online — even EBay — with many of these products coming from companies in China.

Often the teeth whitening treatments available online contain high levels of hydrogen peroxide, which can be damaging to teeth enamel.

Tooth whitening is typically a safe dental treatment when carried out by a dentist who can determine if the dental patient is a good candidate for teeth whitening.

Based on this influx of teeth whitening kits from oversees, The Wealthy Dentist conducted a survey asking dentists about the popularity of over-the-counter teeth whitening products.

43% of the dentist respondents have seen the demand for over-the-counter whiteners increase, while 35% feel dental patients have become less interested in over-the-counter treatments. 22% believe the demand for these products have remained steady.

Here’s what some dentists had to say about over-the-counter teeth whiteners —

“A lot of patients have whitened their teeth. It seems that the ones who wanted whiter teeth have already done it.” (Oklahoma dentist)

“Whitestrips have had a significant impact on our office’s billings for cosmetic procedures. Revenues are down as patients use these instead of chair-side and tray whitening.” (Georgia dentist)

“We have had many patient’s complain that over-the-counter whiteners did not whiten there teeth enough or did not whiten interproximally very well. Take-home professional whitening with trays is one of the best available because we can whiten the whole tooth on all surfaces to get the tooth the whitest in can be.” (Ohio prosthodontist)

“Best place for patients to start if they have had a dental exam to rule out contraindications to whitening.” (New York dentist)

“With over-the-counter products patients can run the risk of over-whitening their teeth and making them susceptible to brittleness and sensitivity which can lead to bigger issues down the road.” (General dentist)

“With the cost of in-office whitening treatments going down, we have seen the demand for over-the-counter whiteners decrease.” (Wisconsin dentist)

What has your experience with over-the-counter teeth whitening products? Are you seeing dental patients less interested in these products, or has demand remained steady?

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