sleep apnea Archives - The Wealthy Dentist

Sleep Apnea Patient Value Averages $2,400

Sleep apnea and snoring treatment from dentistsJust under half of dentists responding to this survey say they treat sleep apnea.

Those who offer sleep apnea treatment say the average sleep apnea patient is worth about $2,400 in the first 9 months.

Specialists in this survey were far more likely than general dentists to treat snoring and sleep apnea.dentists and sleep apnea treatment

Dentists were split right down the middle when it comes to screening dental patients for sleep problems. Half said they do, and half said they don’t.

“I wish everyone screened for this, and every course I teach emphasizes this,” said one doc.

Here are some other comments:

  • “I see a couple of hundred sleep patients yearly. Patient value averages $3000-3500 on sleep, but they also lead to many TMJ cases as well as full-mouth reconstructions.” (Illinois dentist)
  • “I include specific screening questions in my health history.” (North Carolina dentist)
  • “If you are treating sleep apnea you need to be well-versed and have networks with local physicians established.” (Illinois dentist)
  • “Sleep studies need to be done on moderate and severe cases.” (Tennessee dentist)
  • “Very hard to get insurance coverage. Very successful treatment.” (California orthodontist)

Read more: Sleep Apnea Treatment from Dentists

Dental Marketing Targets: Sleep Apnea, TMJ & Botox Patients

Best teeth whitening methodsWho do dentists target with their dental marketing? This survey found sleep apnea and TMJ/TMD patients were each targeted by half of responding dentists.

When it comes to the new cosmetic dentistry, we found that 5% of dentists offer cosmetic Botox, 11% offer therapeutic Botox treatment for TMJ treatment, and 14% offer Restylane or other dermal fillers.

“I do this very carefully because of the turf battles for Botox and Fillers. I market quietly and professionally in all areas by using education in the ads. Patients have a sense of entitlement, but in a heartbeat will pay cash for Botox… The Botox and fillers helps subsidize the practice to practice,” said one dentist. “I love providing this service too. No stress, reversible, pts love it and ask for it and pay in full the day of service.”

Read more: Targeted Dental Marketing: Sleep Apnea, TMJ, Botox & More Dental Patients

Sleep Apnea Dentist Marketing (video)

Sleep apnea dentist patientsThe average dentist does not market dental treatment for sleep apnea patients.

Of those who do market themselves as a sleep apnea dentist, internet dental marketing was particularly effective.

“Patients frequently decline care because dental insurance doesn’t reimburse,” noted an orthodontist.

“I have taken a great many courses about Sleep, OSA, TMD, and other related subjects,” said one dentist. “Doctors who want to treat sleep apnea and related problems had better do their homework and not just dabble in this as another source of income.”

Read more: Some Dentists Market Their Services to Sleep Apnea Patients

Dentists May Overlook Sleep Apnea Patients (Video)

Two out of five dentists revealed that they market their services to sleep apnea patients, but the majority do not. Though there are many dental marketing avenues available for the sleep apnea dentist, dental website marketing was a particular favorite.

“If you don’t market to them, at LEAST screen them for the disorder,” advised one dentist. “You owe it to your patients.”

Read more: Sleep Apnea Sufferers Can Find Relief at the Dental Office

Sleep Apnea Patients May Find Relief in Dentistry

Sleep apnea dentistry In this survey, two out of five dentists revealed that they market their services to sleep apnea patients.

Though there are many dental marketing avenues available for the sleep apnea dentist, dental website marketing was a particular favorite. Dentists use their own dental practice websites, find-a-dentist portal sites, and resources such as I HATE CPAP.

“If you don’t market to them, at LEAST screen them for the disorder,” advised one dentist. “You owe it to your patients.”

Here are a few other comments from dentists:

  • “Doctors who want to treat sleep apnea and related problems had better do their homework and not just dabble in this as another source of income.” (Illinois dentist)
  • “Frequently patient declines care because insurance doesn’t reimburse.” (Vermont orthodontist)
  • “Just really getting in gear to offer these services.” (Ohio dentist)
  • “Not sure there is a very good understanding in the medical community of the treatment that can be offered by dental professionals in mandibular repositioning appliances. I know many of us could probably do a better job educating our medical colleagues and developing team efforts with sleep disorder care in general.” (Washington orthodontist)
  • “Can you provide protocols as to how to do this? There must be some caveats related to medical conditions and prescribing treatments.” (Missouri dentist)

Read more: Many Dentists Market to Sleep Apnea Patients

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