marketing for dentists Archives - The Wealthy Dentist

IDA Dental Marketing Websites Educate About Dental Hygiene To Get New Patients

More dental hygiene information can result in better dental marketing when it appears on websites, or Portals, from Internet Dental Alliance, Inc. (IDA). Articles that educate patients attract them to the website by providing answers to the questions they’re asking online. The IDA Portals offer dentists hundreds of pre-written articles to choose from – including dozens on the topic of dental hygiene.

Another reason educational articles work so well for lead generation is that they make the dentist more visible online. IDA’s Portals, which use its unique LeadFire technology, let doctors create hundreds of customized geo-targeted and market-targeted web pages within minutes, each containing the kind of professionally written content that prospective patients are searching for online. The more pages a practice has online that are relevant to their markets, the better the chances are that they will show up in the search engine results pages (SERPs) and their dentist website will be found online.

“Good search engine results positioning is the holy grail of dental marketing,” says Jim Du Molin, founder of Internet Dental Alliance, Inc. and expert in marketing for dentists. “At IDA, we’ve spent years pouring everything we know into the New Patient Portals. They’re powerful, dynamic, and instantly customizable.”

IDA Portals serve as the hub of its New Patient Marketing Machine™ — a comprehensive online marketing system that includes Dental Directories, email marketing, lead tracking and much more — that doctors can easily manage from a single online Control Panel. To maximize their marketing impact, IDA recommends that dentists set up a primary Portal for their general practice, and additional Portals for specific services they want to promote.

Dentists can get more of the kinds of new patients they want by setting up multiple targeted IDA dental websites.

About Internet Dental Alliance, Inc.

IDA is North America’s largest provider of dental directories, websites for dentists and email patient newsletters. It completed its unique Lead Fire lead generation system in 2012. LeadFire technology automates dental SEO and content marketing and allows doctors to begin generating new patient leads within minutes of set up. It automatically optimizes IDA Web Portals for each dental office using geo-targeted local search terms. Internet Dental Alliance provides online dental marketing dental marketing services such as dental website design, marketing newsletters, and other dental management advice and resources.

IDA Dental Marketing Plans Add More Patients With A Braces Website

Dental marketing plans from Internet Dental Alliance, Inc. (IDA) put doctors in control of deciding which kinds of high-value patients they would like to see more of. For example, IDA’s dental websites — part of its New Patient Marketing Machine™ — can be automatically search engine optimized to bring more patients looking for braces. This kind of focused lead generation helps dentists increase practice profits.

While most dentists agree that complex cases should be seen by an orthodontist, dental marketing blog TheWealthyDentist.com reports that about seventy percent of general dentists surveyed treat at least some orthodontic patients for easy cases such as adult braces or Invisalign® Invisible braces. With IDA’s New Patient Marketing Machine™, doctors can launch a lead generation campaign within minutes that’s designed to increase the number of patients who want braces.

“At IDA, we’re committed to making the new patient lead generation process as easy and effective as possible,” says dental marketing expert and Internet Dental Alliance, Inc. founder Jim Du Molin. “Our new LeadFire organic search technology makes it possible for doctors to add from 5, 10, 15 and even up to 20 new patients to their practice every month – on autopilot!”

The New Patient Marketing Machine™ features automated search engine optimization (SEO), lead tracking, smart mobile marketing, dental marketing blogs and much more. For example, IDA’s nationwide network of Dental Directories – like 1stBraces.com — is designed to generate high-value new patients based on the practice address and keywords dentists choose when they set up their New Patient Portals.

Automating lead generation gives dentists more control over their time and income. They can open a new practice location and immediately begin to generate the exact kinds of patients they want for their practice.

About Internet Dental Alliance, Inc.

IDA provides dental management advice and customized resources to dental practices, including online dental marketing services such as website design, marketing for dentists and dentist web sites which are search engine optimized based on dental market (dental SEO). Internet Dental Alliance is North America’s largest provider of websites for dentists and dental directories. In 2012, it completed its advanced Lead Fire lead generation system, which automates content marketing, can be set up within minutes, is based on organic geo-targeted local search, and is customized for each dental office.

IDA’s Dental Marketing Websites: One Part Of The New Patient Marketing Machine™

Dental marketing websites from Internet Dental Alliance, Inc. (IDA) are part of the New Patient Marketing Machine™ — IDA’s targeted lead generation system designed to maximize new patient acquisition. The New Patient Portals, or dental websites, are search engine optimized to attract prospective patients, and equipped to convert them into appointments. But the Portals don’t work alone. IDA’s network of Dental Directories adds hundreds of market-targeted web pages to the mix, each optimized to generate leads and funnel them to a member dentist’s practice.

Dental practice Portals are listed in specific directories within IDA’s dental lead generation network based on geographical location and the market keywords doctors select. The local directories are geo-targeted and list Portals based on address, city, state and Zip code. The national directories list Portals based on dental markets such as wisdom teeth, tooth whitening, braces, dental implant and dental sedation, etc.

“IDA’s directories have been pre-positioned and optimized to rank well in the search engines” says Jim Du Molin, dental marketing dental marketing expert and founder of Internet Dental Alliance. “Dentists have their personalized dental practice Portals generating new patient leads — and also have listings in our online directories for their dental treatment services and their local markets.”

IDA’s online Control Panel makes it easy for doctors to add lead capture areas on their own Portals, such as Appointment Requests, Emails to the Doctor, or Newsletter Signups. Once these are set up, doctors select their preferred notification method for leads from all sources – on-site as well as IDA’s dental directory network. Dentists will receive an automatic notice for each new lead via their choice of email, fax, text message or voicemail. Once the notification method is selected, automatic lead tracking is engaged.

IDA’s network of Dental Information Centers provides additional marketing for dentists. The sites are SEO’d for more than 1,000 dental keywords selected to generate leads for new high-value patients. On those Directories, patient prospects fill out an online information request form that includes their geographical location. Using that data, they are matched with an IDA member dentist who is geographically close to them.

About Internet Dental Alliance, Inc.

IDA provides dental management advice and customized resources to dental practices, including online dental marketing services such as website design, find-a-dentist websites and dentist web sites which are search engine optimized based on dental market (dental SEO). Internet Dental Alliance is North America’s largest provider of websites for dentists, email patient newsletters and dental directories. In 2012, it completed its advanced Lead Fire lead generation system which automates content marketing, can be set up within minutes, and is customized for each dental office.

IDA Dental Marketing: New Websites Generate Leads With Custom Images

IDA dental marketing always aims to help dentists stay on top of the ever changing online trends. One effective way for dentists to customize their dental marketing websites is to include appealing images. So the New Patient Portals from Internet Dental Alliance, Inc. (IDA) are designed to help dentists easily store, find and display images to maximize lead generation.

Although dentists can use the stock images provided with the skin they select for their Portal, IDA recommends that dentists upload some of their own images to customize their dental websites for their practice. Photos of the doctor, the dental team and the dental office help site visitors feel familiar with the practice. A smile gallery of happy patients helps to personalize the site and make prospective patients feel welcome.

“One of the hottest trends online is using images to make websites more visually appealing,” says Jim Du Molin, founder of IDA and an expert at marketing for dentists. “IDA’s Portals are designed to make it easy for you to add images to your dental website and make it visually engaging to attract new patients.”

From the “Customize Portals” area of IDA’s Control Panel, dentists can access their personal image library, and allocate their selections to various optional pages on their Portals. Photos of the dental office can appear on the “Office Tour” page. Photos of the dental team can be used on the “Meet Our Team” page. Photo portraits of doctors on the “Meet the Doctors” page make prospective patients feel more comfortable making an appointment online.

An easy way to add photos of actual smiling patients is simply to ask permission to snap a picture of them with a Smart phone. When they agree, also ask them to sign a written consent form allowing use of their photo on the dentist website. Then upload the images to the site so prospective patients can see the great results.

About Internet Dental Alliance, Inc.

IDA is North America’s largest provider of websites for dentists, email patient newsletters and dental directories. In 2012, it completed its cutting-edge dentist marketing Lead Fire lead generation system. Based on organic geo-targeted local search strategy which is customized for each dental office, LeadFire technology automates search engine optimization, and makes it possible to generate new patient leads within minutes of setting up the system. Internet Dental Alliance provides dental practices with online dental marketingservices such as dental practice websites, website design, online newsletters, find-a-dentist websites, and other dental management advice and resources.

IDA’s Dental Marketing Websites For Lead Generation: Easily Add Video, Images, Articles

Creating quality content for your dental marketing websites can be time consuming. Then add the challenge of great dental web design to attract visitors and generate leads – and you need even more time. Yet publishing engaging content — videos, images and articles – is crucial for success on the internet. So how can dentists build successful lead generation websites and still devote the necessary time to patients who need treatment? Internet Dental Alliance, Inc. (IDA) provides easy solutions for quality content and appealing web design.

“One of the most exciting new technologies out there is video sharing,” says Jim Du Molin, founder of IDA and a former dental consultant and expert at marketing for dentists. “IDA’s Portals make it easy for you to tap into the power of web video dental marketing and integrate it into your dental practice’s marketing campaign.”

The Control Panels for the Web Portals give dentists access to dozens of optional areas they can feature on their dental marketing websites, along with a large library of customizable multimedia content. Dentists can choose stock videos from IDA’s Video Library, upload their own or embed videos from YouTube, Vimeo, or other video sharing websites. IDA recommends that doctors record a few of their own videos. A short welcome video on the home page or the doctor’s profile page can help prospective patients get to know the doctor and the practice.

Doctors can use the preloaded images that come with the Portal skin they select, or create their own personal library of images for their dental marketing. Optional custom photo pages can feature the dental team, showcase patient before and after photos or present a slideshow tour of the office to help prospective patients feel welcome.

The Portals can also display forms that new patients can download to read, sign and bring with them on their first visit, such as registration, medical history or privacy policy notification. Doctors can choose from hundreds of pre-written articles on consumer dental topics – such as new dental care technology, frequently asked questions about anxiety free dentistry, or FAQs on dentures and wisdom teeth — that help convert site visitors into new patients

About Internet Dental Alliance, Inc.

IDA is North America’s largest provider of websites for dentists, email patient newsletters and dental directories. In 2012, it completed its cutting-edge dentist marketing Lead Fire lead generation system. Based on organic geo-targeted local search strategy which is customized for each dental office, LeadFire technology automates search engine optimization, and makes it possible to generate new patient leads within minutes of setting up the system. Internet Dental Alliance provides dental practices with online dental marketing services such as dental practice websites, website design, online newsletters, find-a-dentist websites, and other dental management advice and resources.

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