Dentists: Would a Former Associate Steal Your Dental Patients? (video)

Dentists: Would a Former Associate Steal Your Dental Patients? (video)Dentists, do you think an ex-employee or associate would steal your dental patient lists?

In a survey conducted by the research firm Ponemon Institute, 59% of ex-employees admitted to stealing company data when leaving their prior employment.

Dental patients are a dentist’s most valuable resource, but competition can be so tough that some dentists have seen exiting dental employees steal their patient lists.

One dentist complained, “Every GP associate I’ve had has tried to steal patients. It’s like inviting someone into your home, then finding your silverware is missing after they leave.”

Another dentist said, “I’ve had employees try; the patients usually complain to me personally about the situation. Loyalty is rewarded.”

The Wealthy Dentist conducted a survey asking dentists if they have ever had problems with ‘patient stealing‘ by associate dentists or employees leaving their dental practice.

To hear how dentists responded, Click on Play —

What has been your experience with dental pateint stealing at your dental practice?

Why Sedation Dentistry Can Be an Integral Part of Your Dental Practice (video)

Why Sedation Dentistry Can Be an Integral Part of Your Dental Practice (video)Sedation dentistry is arguably the most powerful tool in a dentist’s dental treatment arsenal, but do you have the training?

Does your state allow it?

Will your dental insurance cover you?

There can be a lot of things standing in the way of offering dental sedation services.

The Wealthy Dentist conducted a survey asking dentists what the highest level of sedation they offer to their dental patients.

One sedation dentist responded, “I would lose over half my dental practice without dental sedation.”

Another dentist disagreed, “Although sedation seems like a nice thing to have available for your patients, the reality is that it is a real pain to provide!  My favorite method of sedation is someone who is able to take just local anesthesia.”

According to the ADA, the use of sedation and anesthesia by appropriately trained dentists in the dental office continues to have a remarkable record of safety.

To hear more of what dentists had to say about sedation dentistry, Click on Play —

What are your thoughts on sedation dentistry? What is the highest level of sedation that you dental practice offers your dental patients?

Half of Dentists Use Dental Lasers for Gum Disease (video)

Dental lasers for gum diseaseDentists are split over the use of dental lasers to fight gum disease. When dentists were asked if they use lasers on soft tissue in their dental practices, respondents were split right down the middle.

Half report that lasers are part of their periodontal management, and the other 50% indicate they do not use lasers on soft tissue.

Read more: Dental Lasers Treat Gum Disease

Why Dental Insurance Can Be Aggravating for Dentists (video)

Why Dental Insurance Can Be Aggravating for Dentists (video)Many dentists feel that dental insurance is the bane of their existence.

Dentists often say that dealing with dental insurance is one of the most complicated aspects of dental practice management.

In fact, most dental patients have little understanding of how their dental insurance coverage actually works.  The intricacies of dental insurance and the lack of sufficient instruction provided by some insurance companies make it almost impossible for some dental patients to properly understand their dental insurance benefits.

This creates a widening divide between patients’ expectations of their dentist’s fees and what their the actual dental insurance coverage provides.

As one prosthodontist complained in a The Wealthy Dentist Survey on dental insurance, “My patients demand that I accept insurance assignments. At first I refused, but I lost more than half of my dental patients to other practitioners accepting insurance.”

The Wealthy Dentist survey asked dentists if they see dental insurance as friend or foe.

Not all dentists who responded to the survey see dealing with dental insurance as all bad.

“Patients with dental insurance coverage are much more likely to agree to a treatment plan,” responded one dentist.

To hear what dentists had to say about dealing with dental insurance, Click on play to watch the following video —

What are your thoughts on dealing with dental insurance?

Dental Marketing: Have You Put Dental Work on Sale? (video)

dental sales and promotionsDental marketing sales and promotions on dental treatment can bring more patients into a dentist’s office. But if you run the wrong promotion you might be overrun by the wrong kind of patients.

25 percent off dental hygiene can be a good practice promotion. Free painkiller prescriptions with every appointment would not be a good promotion.

“Discounting only works if you are trying to attract new patients.” said an Illinois pediatric dentist.

“For higher-end practices, you have to be careful so promotions don’t come off cheesy.” wrote a Pennsylvania dentist.

The Wealthy Dentist conducted a survey that asked dentists if their practices are running any sales or promotions. This survey found that 1 out of 3 dentists is currently running sales or a promotion.

Click on play to watch the survey video –

102-Dental_Marketing_Sales_Promotions.mp4

Dentists offered several promotion suggestions –

“We offer discounts of 15-20 percent, but only for those without insurance. It has made a difference with patients getting the work done, as they feel they are getting some help with the economy.” said one Arizona dentist.

“One ad offers $100.00 off any dental service. Another ad is good for $50.00 off every $500.00 spent. ‘Free whitening for life’ works as well as in-office patient referral system,” wrote one Colorado dentist, “Another offer that’s working is $1,000.00 off on any Invisalign case with up-front payment.”

When it comes to promo offers you really just want to make a token offer. Giving patients a small discount can be a great way to show appreciation and good faith. If you offer up a huge discount, you’re only going to attract those patients who really don’t want to pay for care.

So be cautious in your dental marketing when making a promotional offer.

If you’d like to learn more go to Dentists Putting Dental Work on Sale, or sign up for our free wealthy dentist newsletter to cast your own vote in future surveys.

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