dental profits Archives - The Wealthy Dentist

General Dental Patients Are the Most Profitable For Dentists

General Dental Patients Are the Most Profitable For DentistsFor most dental practices, a certain percentage of dental patients drive the majority of profits.

But you might be surprised to learn that the more extensive dental treatment patients may not necessarily be the best profit-drivers.

It’s important for dentists to know what type of dental patients are the most profitable to their dental practice. In studying what makes this group profitable, dentists can apply what they discover to other dental patients.

The Wealthy Dentist conducted a survey asking dentists which type of dental patients they find are the most profitable for their dental practice.

34% of dentists responded, “General dental patients are always the core (profits)!”

Here’s a breakdown of the rest of the dentist’s responses —

24% Dental implant patients
18% Cosmetic dentistry patients
11% Sedation dentistry patients
09% Braces patients
02% Dentures patients
02% Other

Here are some comments from our dentists:

“Our most profitable patients are those that pay in full before treatment begins.” (Texas dentist)

“Dental implant patients seem to always pay on time.” (Ohio prosthodontist)

“Patients who pay in full and refer other patients.” (General dentist)

“Sedation patients are the most profitable.” (California dentist)

“Cosmetic patients who want to replace amalgam with a more esthetic composite.” (Arizona dentist)

General dental patients have long been the most profitable type of dental patient for dentists, is this true of your dental practice?

Dentists Report on Profits From Braces Patients

Dentists Report on Profits From Braces PatientsThe latest The Wealthy Dentist survey reveals that the average gross production of a new braces patient in the first 9 months of treatment in 2012 was $3,600.

The higher gross production numbers were by those dentists using Invisalign.

This supports a 2012 study that revealed, while Invisalign clear orthodontic aligners cost more in materials than conventional edgewise braces, they require fewer patient visits and a shorter duration of treatment for dentists, therefore making them the most profitable form of braces treatment for dentists.

In this survey, general dentists report average production profits between $1,000 and $3,000 for orthodontia work, while orthodontists report profits between $4,000 and $6,000.

However, a few dentists balked at the idea of looking at production profits, with one dentist responding, “We should be concerned about the quality and stability of the result, the experience enjoyed by patient and the net profit after completing and retaining the case. The big production numbers only after 9 months are very attractive but misleading so many dentists.”

What are your thoughts on your new braces patient gross production and the profits from braces for 2012?

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