Are Celebrity Cosmetic Dentists Good Dental Marketing for Dentistry? (video)

When reality TV started showcasing dental makeovers, the general public began looking into cosmetic dentistry to give themselves that perfect Hollywood smile.

Cosmetic dentistry has become hugely popular and celebrity cosmetic dentists have made sure it stays that way by offering more dental makeovers on TV.

“The end product for many of them looks like dentures!” complained on Texas dental marketer.

Watch the following video to hear what dentists have to say about celebrity cosmetic dentists –

What are your thoughts on celebrity cosmetic dentists?

Cosmetic Dentistry Tops The List As Most Popular Dental Practice Service (Video)

Dental practice marketing with internet videoIn addition to family and general dentistry, most dental practices provide additional types of dentistry.

Dental implants, cosmetic dentistry, and braces are some of the many services dentists offer.

“We offer a very wide range of services for a general dentist: Invisalign, sedation dentistry, dental implant placement & restoration, CEREC, most Endo, Perio, and Oral Surgery. Without this broad offering, we would be doing much worse financially,” said a Minnesota dentist.

“More than half of our practice is dental implants now,” said a California dentist.

We conducted a survey asking dentists which services their dental practice offers.

Jim Du Molin and Julie Frey discuss the vareity of services that dentists offer:

What are the most popular dental services offered?

Besides general and family dentistry, cosmetic dentistry is number one. In fact, 86% of dentists responding to this survey offer cosmetic treatment.

Over 70% of dentists also mentioned tooth whitening, dental implants and crowns, dentures, and children’s dentistry.

Over half of dentist respondents also offer root canal therapy and treat gum disease.

What types of dentistry are less commonly offered?

Just under half of respondents mentioned TMJ, Invisalign, and wisdom teeth. Only one in three offers sedation dentistry, and one in four provide orthodontics or treat sleep apnea.

It’s important that dentists consider the types of treatment they offer when creating a dental marketing plan.

“In our litigious society it is better to refer anything that can be done better by a specialist, including molar endo. It is not worth the trouble, and the patients will love you for referring. You lose patients on whom you do extractions – trust me, that is spoken with 50 years’ experience,” said a New York dentist.

“Oral conscious sedation is great combination with CEREC users – one appointment dentistry while sedated,” said an Oklahoma dentist.

“An oversupply of orthodontists and general dentists doing braces and other orthodontic procedures will mean more competition for the few patients considering treatment,” said a Wisconsin orthodontist.

“I have been teaching and doing Botox injections for over 7 years. Where else can one earn about $500 profit in under 5 minutes? Cosmetics pays,” said a New Jersey dentist.

Jim thinks dentists should offer services that, number one, patients are interested in, and number two, that the dentist likes providing.

“To me, those are the two essential elements of a successful dentist: making a profit – and enjoying yourself while you do so,”  said  Jim.

Cosmetic Dentistry and Reality TV (video)

Cosmetic dentistry and reality TV makeover showsMany reality TV shows feature dramatic makeovers that include cosmetic dentistry.

This survey found that half (54%) of dentists think this has increased patient demand for cosmetic dental work.

“It has made more people more aware of the cosmetic dentistry options,” said one dentist.

Another dentist was more skeptical. “These days, any dentist who does an all porcelain crown is calling himself a cosmetic dentist, with or with out any formal dental continuing education programs.”

“I’m more concerned about commercial advertisements from products like Lumineers and Invisalign,” added another.

Read more: Has the Media Increased Patient Demand for Cosmetic Dentistry?

Dentists: Has Tooth Whitening Gone Too Far? (video)

tooth whitening gone too farTooth whitening treatments have become one of the most frequently performed cosmetic dental services.

According to the American Academy of Cosmetic Dentistry, Americans spend more than $1.4 billion on over-the-counter teeth whitening products.

But has the quest for blindingly white teeth gone too far?

One prosthodontist complained to The Wealthy Dentist, “Too many people have the Regis Philbin look: teeth that are too big and too white that look fake!”

In the following survey video we asked dentists about the subject of tooth whitening and here’s what they had to say –

What do you think? Has tooth whitening gone too far?

Best Dental Veneers: Dentists Prefer Porcelain Veneers

Best dental veneersThe best dental veneers are likely to be ceramic or porcelain veneers, found this survey of dentists. Only one dentist in five prefers resin or composite veneers.

Eighty-six percent of doctors feel that teeth veneers are a great cosmetic option, but 14% worry they have become over-used. “I have had more very young patients wanting veneers, and this is a really disturbing trend,” said a Texas dentist. “I try to explain to them that they are beginning a lifetime of maintenance and replacement.”

Dentists were even split over whether traditionally prepared or minimal-prep are the best tooth veneers. Though they are becoming more popular, only 10% of dentists prefer no-prep veneers.

The majority of dentists do not have a favorite brand of dental veneers. Some dentists felt the best veneers for cosmetic dentistry were Lumineers, Empress, Durathin, or LifeLike Veneers.

Here are some comments from dentists about the best dental veneers:

  • “All types are good. Case decisions need to be personalized.” Missouri dentist
  • “Dental veneers are grossly overused.” Arizona prosthodontist
  • “In most cases, we provide a dental crown instead. The veneer is not that much more conservative than a crown, and the crown is much more likely to succeed long term. Veneers are over-marketed and over-utilized.” Illinois dentist
  • “I’ve had mixed results with no-prep veneers so far in my young career.” General dentist
  • “They are overused, but they are also a great option.” Connecticut dentist
  • “They work great in the proper situation. Good treatment planning is always the key.” Washington dentist anesthesiologist
  • “Veneers are not just for cosmetics, but can be a restorative or regenerative option. How much preparation on the teeth are dictated by teeth position and final result desired.” Texas dentist
Disclaimer

© 2017, The Wealthy Dentist - Dental Marketing - All Rights Reserved - Dental Website Marketing Site Map

The Wealthy Dentist® - Contact by email - Privacy Policy

P.O. Box 1220, Tiburon, CA 94920

The material on this website is offered in conjunction with MasterPlan Alliance.

Copyright 2017 Du Molin & Du Molin, Inc. All rights reserved. If you would like to use material from this site, our reports, articles, training programs
or tutorials for use in any printed or electronic media, please ask permission first by email.