It’s been 10 years since Dr. Michael Silverman and Jim Du Molin launched their first seminar for DOCS, the Dental Organization for Conscious Sedation.
Though Jim wasn’t able to make it to Dr. Silverman’s anniversary celebration for DOCS, he sent along a video greeting. (Watch the video)
DOCS began some years before that first seminar. Dr. Silverman was working to lessen dental fear and dental anxiety for dental implant patients.
Jim was the dental consultant; Michael was the sedation dentist. Together, the two men worked out how to pitch sedation dentistry to the public, how to market conscious sedation, and how to work with patients who have dental phobia.
Over a decade later, the DOCS program has been a smashing success. Hear what Jim has to say about the anniversary of sedation dentistry‘s DOCS:

This survey found 97% of responding dentists happily offering OCS. The average fee for oral conscious sedation is about $300. Some dentists don’t charge, whereas others ask as much as $650.
Only 6% have general anesthesia capabilities. Ranging from $320 to $1200, anesthesia costs around $700. 


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