Comments on: Practice Marketing Through the Down Times http://www.thewealthydentist.com/blog/727/practice-marketing-in-down-times/ Jim Du Molin offers dental marketing news and dental practice management advice for dentists. Wed, 08 Feb 2012 20:57:00 +0000 hourly 1 http://wordpress.org/?v=3.3 By: Steve Anson http://www.thewealthydentist.com/blog/727/practice-marketing-in-down-times/comment-page-1/#comment-1251 Steve Anson Thu, 19 Feb 2009 01:07:11 +0000 http://www.thewealthydentist.com/blog/?p=727#comment-1251 Hi Jim I agree. So often it's business people who act counter intuitively who win. The market says, sell and smart investors are buying. The market say cut marketing. Smart practitioners work out which of their marketing initiatives are punching their weight and expand them. I'm not a dentist but I've invested 20 years of my career consulting to professional practitioners (lawyers, accountants, chiropractors...) and in every economic downturn, I've observes that the most successful practitioners behave counter intuitively. Further, in the 21st century, done correctly, it's hard to beat a practice website for ROI. Steve Anson (on vacation in Bali!) Hi Jim

I agree. So often it’s business people who act counter intuitively who win.

The market says, sell and smart investors are buying.

The market say cut marketing. Smart practitioners work out which of their marketing initiatives are punching their weight and expand them.

I’m not a dentist but I’ve invested 20 years of my career consulting to professional practitioners (lawyers, accountants, chiropractors…) and in every economic downturn, I’ve observes that the most successful practitioners behave counter intuitively.

Further, in the 21st century, done correctly, it’s hard to beat a practice website for ROI.

Steve Anson (on vacation in Bali!)

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