Dental Marketing: Fast Profits & Major ROI Results
Can you believe this? Suzanne scored a White House Tour with her mother on her trip to D.C. I’m thinking Laura Bush will be inviting them to tea… with Suzanne and her mom being the right thinking Americans they are. But I digress.
Now, before we get to Truth #8, we need to talk about some of the serious grief I’m starting to get about dental directory marketing. Ever since Truth #6, I’ve been getting some major complaints from people upset about not being able to get into the 1stDDS.com program. The 1stDDS program is part of the Internet Dental Alliance (IDA) web marketing campaign system. It is currently not open to the general dental community.
We are in the process of redesigning 1stDDS to make it easier for doctors to use. Right now, an IDA team member sets up the account by hand and lays out the marketing campaign, then reviews it on the phone with the doctor. This is a major pain and drain on our resources!
The purpose of the 9 Truth Series is to give you some ideas that will kick start an extra 4-5 new patients into your practice every month. That’s enough to get you through the consumer panic around energy prices, past the election (when things will really start to fall apart), and into the New Year for the economic recovery. Remember, as I said in the 9 Truths Intro, I’m not here to sell you anything.
Truth #8: Dental Marketing for Major Net Profit Gains has just been posted. Yes, after patient care… it is all about the money! Dentistry is hard work. You deserve a good return on your educational and practice investment.
With any luck I should have the final “Truth” video finished by next week – Truth #9: Dental Marketing – The 5 Biggest Mistakes! Watch for it!
Jim Du Molin
Founder
TheWealthyDentist.com