In the most recent The Wealthy Dentist survey, dentists were asked what the average gross production of a new sedation patient was for the first 9 months of treatment in 2012.
Dentists responded that the average value of a sedation patient in 2012 was 10,000. Dentists noted that sedation dental patients are some of the most satisfied patients, who refer more new patients to the dental practice.
Oral sedation patients tend to be the most profitable for dentists, with both oral and IV sedation offering the highest collection rate. However, IV sedation carries the most expensive overhead for a dental practice.
Sedation is a valuable tool in dentistry, especially for anxious patients, children, or those with special needs.
“I love it and think it is very safe,” raved a Michigan dentist. “I think oral conscious sedation is a fantastic way to provide fearful patients a comfortable, safe way of getting their dental work done,” said a California dentist. “When you weigh the negative aspects of dental pathology, conscious sedation provides an avenue of treatment for these otherwise untreatable patients.”
Dentists can easily launch online marketing campaigns to find more new sedation dentistry patients with the New Patient Marketing Machine™ from Internet Dental Alliance, Inc. (IDA). It features turnkey dental marketing website packages that are automatically search engine optimized to attract the specific kinds of high-value patients dentists want.
Visit the Internet Dental Alliance website by clicking here to see how a sedation website can assist a dental practice in attracting dental sedation patients.
What do you think is the value of a sedation patient at your dental practice?