The New Patient Marketing Machine™ multiple dental website packages from Internet Dental Alliance, Inc. (IDA) include internal dental marketing video tutorials that help dentists improve their lead conversion by training their front desk team.
Dentists may not consider their front desk team when creating their dental practice marketing plans — but they should. When calls come into the office as a result of marketing campaigns from dentist websites, direct mail or even referrals from long time patients, it’s the staff at the front desk that has the power to convert that caller into a new patient appointment – or into a frustrated or offended prospect who hangs up and never calls again.
The “Front Desk Marketing Machine” videos help dentists train and organize their staff to maximize profits for their practices. IDA is including the tutorials as a bonus with the multi-site versions of its New Patient Marketing Machine™ — a turnkey system that helps doctors create their own steady stream of targeted dental patient leads.
“Not properly training front desk staff to convert new callers into new patients is like throwing money away,” says Jim Du Molin, dental marketing expert and founder of Internet Dental Alliance, Inc. “Dental marketing doesn’t stop when you get a phone call from a prospective new patient. You need to train your staff to convert those calls into appointments — so we’re giving you the tools to do that!”
The Pro 3 and Pro 5 New Patient Marketing Machine™ packages include either three or five New Patient Portals, or dental websites, along with a host of additional online tools: dynamic search engine optimization (SEO), automatic lead tracking, Facebook pages and tabs, interactive mobile website applications, and much more. There are two more sets of bonus sets of video tutorials that help dentists maximize profits by improving marketing skills within their offices.
About Internet Dental Alliance, Inc.
IDA is the largest North American provider of websites for dentists and dental directories. Known for its cutting-edge approach to dental marketing, it completed development of its advanced Lead Fire technology in 2012. Lead Fire’s proprietary content generation technology makes it possible for doctors to generate new patient leads within minutes of set up, and uses organic geo-targeted local search, customized and optimized for each dental practice . Internet Dental Alliance provides dental website design, find-a-dentist websites and other dental management advice and internet dental marketing resources.