Automatic search engine optimization (SEO) is included in all dental marketing websites from Internet Dental Alliance, Inc. (IDA). SEO is often treated as a separate item by many web design firms. But IDA includes both on-site and off-site SEO with all of its Portals.
To understand why including SEO is so important to dental marketing strategy, it helps to look at what can happen if it’s left out. In a worst case scenario, this can mean that the dental practice website has no on-page or on-site optimization — a situation that can prevent patient prospects from finding the site in the search engine results pages (SERPs), and that may be difficult or expensive to correct after the site is already built.
In contrast, IDA dental websites are designed to automatically SEO for local keywords based on the dental practice’s address, and for dental market keywords based on the doctor’s choice of services upon which to focus – for example, family dentistry, braces, sedation dentistry, dental implants, dentures, etc.
“Some SEO companies say they can guarantee you first-page results in Google overnight,” says Jim Du Molin, founder of Internet Dental Alliance, Inc. “It’s not true — no one can promise that! The only way to get good placement in organic search engine listings is by optimizing your web presence as part of a cohesive internet dental marketing campaign.”
The programming behind search engines like Google, Yahoo and Bing is hidden, and a practicing dentist doesn’t have time to develop and implement an effective SEO strategy or keep up with the latest changes. That’s why dental marketing from IDA automatically builds SEO into every dental website via the dental practice’s Control Panel.
IDA’s dynamic SEO automatically optimizes every page of each dentist website based on the information the doctor provides using the online Control Panel. Each page of the website is automatically customized to target the practice’s geographical and dental treatment markets to create a steady influx of high quality leads.
About Internet Dental Alliance, Inc.
IDA is North America’s largest provider of websites for dentists and dental directories. In 2012, it completed its cutting-edge dentist marketing Lead Fire lead generation system. Based on organic geo-targeted local search strategy which is customized for each dental office, LeadFire technology automates search engine optimization, and makes it possible to generate new patient leads within minutes of setting up the system. Internet Dental Alliance provides dental practices with online dental marketing services such as dental practice websites, website design, find-a-dentist websites, and other dental management advice and resources.