It’s a framework of additional online tools such as automated search engine optimization (SEO), lead tracking, smart mobile marketing, social networking, email patient newsletters and much more. Some of the most effective dental advertising tools are the Dental Directories. Doctors and their practices are automatically listed in IDA’s nationwide network of local and dental-market specific directory websites.
“IDA’s directories are optimized to rank well in the search engines when prospective patients search for dentists using geographical or dental treatment keywords” says Jim Du Molin, dental marketing dental marketing expert and founder of Internet Dental Alliance, Inc. “You’ll have your own dental websites generating new patient leads, as well as your listings in IDA’s top-ranking national and local directories!”
IDA’s dental directory network is designed to generate high-value new patient leads for dentists based on the practice address and keywords they choose when they set up their New Patient Portals, or dental websites.
The Local Dental Directories are set up to display practices that are a match for web visitors searching for dentists using Zip codes, city names or other local geographic area terms. The National Directories display listings based on dental market categories such as wisdom teeth, orthodontics, braces, Invisalign®, sedation dentistry and other frequently searched-for treatment terms.
“Our network of “Dental Information Centers” is optimized for more than 1,000 phrases in the top dental markets generate high-value dental patient leads for our members,” adds Du Molin. “On the directory websites, prospective patients find links to the website of an IDA member dentist within their local geographic area.”
About Internet Dental Alliance, Inc.
IDA provides dental management advice and customized resources to dental practices, including online dental marketing services such as website design, find-a-dentist websites and dentist web sites which are search engine optimized based on dental market (dental SEO). Internet Dental Alliance is North America’s largest provider of websites for dentists, email patient newsletters and dental directories. In 2012, it completed its advanced Lead Fire lead generation system, which automates content marketing, can be set up within minutes, is based on organic geo-targeted local search, and is customized for each dental office.