New dental marketing Portals from Internet Dental Alliance, Inc. (IDA) feature a long list of lead generation options for dentists to choose from. One of IDA’s most effective features for dental websites is the New Patient Smile Analysis option.
IDA’s New Patient Smile Analysis feature is designed to attract qualified visitors to the practice’s dental website then convert them into new patients. On the surface, it sounds like a simple two-step process. In reality, it involves in-depth market knowledge, marketing psychology expertise; effective sales funnel design and web programming skills, to name just a few elements.
“IDA’s New Patient Portals are designed to do high-powered marketing for dentists so doctors can spend their time helping patients,” says dental marketing expert Jim Du Molin, founder of Internet Dental Alliance. “Dentists have full control of which lead generation tools they use, and they’re all designed to be set up within minutes!”
For example, from the online Control Panel, dentists can choose whether or not to display the New Patient Smile Analysis page on their website. However, IDA highly recommends using a “Smile Analysis” promotion because it’s an effective tool for attracting new patients.
The New Patient Smile Analysis lead generation “funnel” includes the offer page and form visitors fill out with their contact information; the confirmation page that visitors see after they click to submit the form; a confirmation email that’s automatically sent to the visitor; and a notification email that’s automatically sent to the dental office.
IDA provides pre-written copy dentists can use for each step of the process. Doctors have the option to use the content as-is or personalize it for their practices. Customization is a simple process of checking a few boxes and editing a bit of text. The end result is an automated lead generation system customized for each dental practice.
About Internet Dental Alliance, Inc.
IDA is North America’s largest provider of websites for dentists, email patient newsletters and dental directories. In 2012, it completed its cutting-edge dentist marketing Lead Fire lead generation system. Based on organic geo-targeted local search strategy which is customized for each dental office, LeadFire technology automates search engine optimization, and makes it possible to generate new patient leads within minutes of setting up the system. Internet Dental Alliance provides dental practices with online dental marketing services such as dental practice websites, website design, online newsletters, find-a-dentist websites, and other dental advertising and resources.