Dental Sedation Scores Its Own Brahms Lullaby From Dentist (video)

Sedation dentistry helps dental patients relax during dental treatments.

Many dentists use sedation dentistry to induce “minimal or moderate sedation,” so that dental patients achieve a relaxed state during dental care.

While doing research for this week’s Friday random video, I stumbled across one dentist’s sedation dentistry dental marketing video that I thought was pretty clever.

Often, dentists are apprehensive about doing their own dental marketing videos, so I like to showcase examples when I come across them on the Internet.

Videos by dentists offer me the opportunity to point out  how simple a dental marketing video can be to create.

I enjoyed the following example from Dr. Hal Enlow, of Enlow and Vance Dental Partners, because it subtly combines his marketing pitch for sedation dentistry with his musical talent. I am guessing that his dental patients just love his original “dental version” of  Brahms Lullaby —

Click on play to hear Dr. Enlow sing sedation dentistry —

What are your thoughts on using YouTube for sedation marketing?

What holds you back form creating your own dental marketing videos?