All Signs Point To…

Dental Marketing Hero Dr. Jeff Clay Does It Again!

Recently we saw Dr. Jeff Clay’s unique Christmas radio marketing campaign “All I Want for Christmas Is My Two Front Teeth”. Well, he’s done it again — in spades! Working from our dental signage story on electronic signs, Dr. Clay has just completed his own version. Here’s his email to me:


I thought you might want to see some photos of my new sign. When I met you, it took an hour to convince me to run a small ad in the phone book, and look at me now. You have created a monster! The sign is 6’ x 12’. Of the 6’ in height, 2’ is the LED panel. I am a little shell-shocked over the $40K price tag, but I’m figuring I am going to get my money back on ROI. Better than going to Vegas and blowing it! Thanks for all you have taught me. I count you as a true friend.

I’ll send you better photos later. We plan on putting stone around the base of the foundation and it will also look better in the spring when we get some grass growing around it.



Click on any of these photos for a larger view. Dr. Clay is taking full advantage of his electronic reader board by streaming his phone number as a call-to-action statement along with his ability to focus his marketing on his primary high-value new patient markets. Nice work, Jeff!

Jim Du Molin

About Jim Du Molin

+Jim Du Molin is a leading Internet marketing expert for dentists in North America. He has helped hundreds of doctors make more money in their practices using his proven Internet marketing techniques.


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