Dental marketing from Internet Dental Alliance, Inc. (IDA) now features a subscription to the Dental Marketing Intelligence Report™. It provides an analysis of live Google searches by prospective dental patients in more than 10 dental markets. Dental marketing expert Jim Du Molin reports on current economic and dental market trends to provide doctors with information they can use for strategic dental practice marketing planning.
The internet is now the first place that most people look when researching major purchases, including prospective dental patients. Search engines are now a source of rich data about which keywords people use when looking for dental products and services. When this data is properly analyzed, it reveals current consumer interest in a dental product or service, and can be used to accurately predict future consumer behavior.
“IDA uses dental marketing intelligence to monitor economic trends in general, and dentist market trends in particular,” says dental management consultant Jim Du Molin, founder of marketing resource Internet Dental Alliance, Inc.” Why is this important? Because we can use the Dental Marketing Intelligence Report™ to predict the future – especially whether patients are going to feel confident and secure enough to show up at your door for dental treatment!”
The IDA Dental Marketing Intelligence Report™ provides valuable insight into the overall economy and how various dental markets are trending in response. Armed with this information, doctors can make strategic decisions about which high-value patients to target, design lead generation campaigns and build dental websites around them. Since IDA’s Web Portals are based on cutting edge LeadFire technology, dentists can get their online dental marketing pages set up quickly to start attracting new leads.
About Internet Dental Alliance, Inc.
IDA is the largest provider of dental directories, websites for dentists and email patient newsletters in North America. In 2012, it completed its unique Lead Fire lead generation system, which automates dental SEO and content marketing. LeadFire technology allows doctors to begin generating new patient leads within minutes of set up. It uses organic geo-targeted local search which is customized and optimized for each dental office. The Internet Dental Alliance provides dental practices with online dental marketing services such as dental website design, marketing newsletters, and other dental management advice and resources.