When it comes to specialists, a lot of general dentists feel like they can’t live with them, but they can’t live without them either.
When it comes to dental practice marketing and general dentists referring dental patients out to specialists, they secretly fear they will never see those patients again.
Complained one dentist, “Periodontists never refer back, never keep me informed of the treatment rendered and even refer my patients to oral surgeons for things I would like to do myself.”
But a more optimistic dentist advised, “Building a good relationship with your specialists is critical. Specialist referrals are our second greatest source of new dental patients, after existing patient referrals.”
The Wealthy Dentist conducted a survey asking dentists how frequently their patients are referred back after being sent out for treatment by specialists.
To hear how the dentists responded, Click Play to hear the survey results —