Dental Marketing and Practice Management

Machias Dental Continues Construction of New Facility

We’ve been covering the story of Dr James Sparaga, a dentist in the middle of building a spacious new facility for his practice.

The team checks out their new home [click to enlarge]

Here are the steps the doctor has already taken:

• Develop plans for a new dental facility.
• Undertake a financial analysis.
• Lay the foundation.
• Put some walls up.
• Construct the skeleton.
• Raise the roof.
• Watch the design firm go out of business.

The work focus is shifting from the exterior of the building to the interior (the fun part of the building!). The Sparagas had found a millwork subcontractor to build the desk, cabinets and shelving. Unfortunately, he backed out just as the job was about to start. Small-town rumors flew about the reasons why, but all that Jim and Kathy Sparaga cared about was getting their woodwork done. They ended up ordering cabinetry from both Adec and a kitchen cabinet company, hiring a shelving company, and finding a carpenter to handle the reception desk and fine finish.

The interior takes shape [click to enlarge]

They didn’t want to skimp on the interior design, but the nearest designer was some 90 miles away. They decided to go with T.H.e. Design, thinking that a dental design company would be best equipped to verify and order wall covering, carpet, tile flooring and furniture, etc. But then, as previously mentioned, T.H.e. went out of business.

So now the search was on for an interior designer. It just so happened that the Sparagas were looking to make some adjustments to their home, so they called a residential design firm. Impressed with their service and out of sheer desperation, they asked if the design firm might be interested in a dental office project.

And what do you know? It was the design company’s slow season, and they were more than happy to take on the dental project. They have turned out to be the answer to the Sparagas’ dreams. They are re-sourcing all the needed items and improving upon the original selections.

Next it was time to select the dental equipment for the new facility. Like so many dentists, Dr. Sparaga was understandably enthusiastic about getting new toys.

But of course nothing is ever as easy as it seems… Check back next week to see what sort of snafus the doctor encounters in his search for dental equipment!

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