This week’s Friday random video comes to us from a mall food court during holiday shopping.
With over 35 million views on YouTube, this video stands as one of the world’s all-time favorite “flash mob” videos.
Talk about a brilliant Internet marketing move, this flash mob was organized by Alphabet Photography to wish everyone a very Merry Christmas. More than 100 singers from the Chorus Niagara were coordinated to rise from their seats in a shopping mall food court to sing the Hallelujah Chorus.
It became an instant Internet sensation and went on to be an iTunes download and Alphabet Photography was inundated with free press coverage, phone calls and emails from around the world.
Click Play to watch this wonderful video —
This further proves that the success of Internet marketing lies with the ability to create content people naturally will want to share.
Here’s hoping your Christmas shopping is as enjoyable.
For the complete story behind this flash mob video see: Hallelujah! Christmas Food Court Flash Mob Video – Why Alphabet Photography’s YouTube Gift Went Viral.