Online reviews of dentists are becoming more important as more dental patients use the Internet to find a dentist. From a marketing perspective, they’re great — as long as no one is trashing you.
The Wealthy Dentist conducted a survey that asked dentists if they searched for themselves online. 83% of dentists surveyed answered yes.
“From a marketing point of view, all dentists should know if and where they are on search engines (increasingly patients pick their dentist from an Internet search), and what is being said about the practice/dentist,” said a Washington orthodontist.
Click on play to watch the survey video and hear the full survey results –
Here are a few free websites that can help you monitor your online reputation –
1. Social Mention @ www.socialmention.com
A free online search tool that searches the Internet (especially social media) for any conversations being posted about you.
2. Board Tracker @ www.boardtracker.com
A free online forum search tool that searches forums mentioning you or your dental practice.
3. Twitter Search @ search.twitter.com
Real-time search for what is being said on Twitter. Be sure to try searches with a # sign in front of your name too.
4. Google Alerts @ www.google.com/alerts
A free tool where you enter the topic you wish to monitor along with your email address and alerts will be emailed to you whenever Google discovers your topic online.
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