“Honey, Could You Pick Up Some Dental Hygiene at the Drug Store?”
“Dentists are starting to look like pure fish oil salesmen,” wrote one dentist in response to our recent dental ethics survey. “I’ll be looking for them at Walmart soon. It’s sad.”
Well, guess what? In a sign of things to come on our side of the pond, British retail giant Superdrug has announced plans to introduce dental services in its stores. With hygiene and tooth whitening services, the trial program isn’t meant to replace dentists – but then again, this is the UK we’re talking about here.



Setting Dental Fees for Maximum Case Acceptance
$10,000 a Month Chart Audit
DIY Office Brochure
Maximize Case Acceptance
Net $100,000 a Year From Your Telephone Book Ad
Maximize Your Marketing: Target High-Value Patients
Turn Your Front Desk into a Marketing Machine
Structuring a Dental Associate Program
Designing the $1,000,000 Dental Practice Sign
Internal Marketing & Communications