The Dental Recession Continues for Most Dentists

Dentists say the recession is not overThe dental recession is still going strong. While the government recently declared the recession officially “over,” a mere 4% of dentists agree.

“We are finding that the recession has actually gotten worse,” said one dentist.

In fact, only 18% feel things are improving. For 78% of dentists and practices, the recession is still going strong.

Here are some dentist comments:

  • “Still doing big cases, but fewer. Feeding the staff too. Going to survive, but it was a rough 2009, and 2010 has not been a lot better. It took a while to adapt.” (General dentist)
  • “Down 40% over last 2 months. Across almost all dental offices we’ve talked to and almost all business.” (Pennsylvania dentist)
  • “Forty years and worse business than ever. Almost no new patients and lost a dental hygiene day for first time in 38 years.” (California dentist)
  • “We are working harder, but we are up 10% for the year.” (General dentist)
  • “Definitively slowing down since beginning of September.” (Orthodontist)
  • “We are finding that the recession has actually gotten worse.” (Pennsylvania dentist)
  • “Yes, I feel that the recession is finally over, but I’m not holding my breath that there won’t be a double dip recession on the horizon. We are staying prepared just in case!” (Ohio prosthodontist)
  • “How can the recession be over when the unemployment rate is at record highs?” (California dentist)
  • “While I see some improvement, my schedule is so much lighter than two or three years ago. The majority of my patients choose to do only essential dental work and defer most cosmetic dentistry treatment.” (General dentist)
  • “If we listened to everything the Government said we would all be taken for fools!” (Florida dentist)

Read more: Dentists Say the Recession Is Not Over

About Jim Du Molin

+Jim Du Molin is a leading Internet marketing expert for dentists in North America. He has helped hundreds of doctors make more money in their practices using his proven Internet marketing techniques.

  • Our production this year is up 40% and our practice profit is up more than that.

    We worked very hard the last 3 years to improve our basic business systems, improve our office efficiency and effectiveness, and increase our marketing.

    We kept spending money on the basics so we could get more patients in the door and be busier. We hired more staff to help us grow and provided incentives every step of the way to make sure they did what we wanted.

    Why do marketing? To be busy in this market you have to touch a lot of people when you are not personally working in your office. At this moment, how many brochures, radio commercials, internet sites, smile cards, social media sites, etc. are touching your potential customers at this exact moment?

    Do you have the systems in place to convert calls to active patients and keep them? Do you have the right thinking people in place in your practice that really want to help your business be profitable and have explosive growth?

    Mastermind with smart people who are more incredibly more successful than you are. Copy what they are doing. If something doesn’t work then try something else.

  • If you judged the economy by conditions in California, it’s a depression, not a recession. Dentists are up against the wall everywhere with basically 2 options.

    1) prepare to close your practice and quit, or

    2) increase marketing proportionate to loss of business

    …and like Dr. Elliott above correctly advises, improve and refine both your marketing strategy and the internal mechanics/staff behind your practice.

    John Barremore
    Houston, TX

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