Rollover Plans Aren’t Just for Cell Phones Anymore

Dental Insurance Picks Up the Rollover Trend

A recent dental insurance trend that’s becoming ever more popular, “maximum-limit rollover programs” let patients save unused dental benefits to use the following year. The plans are generally conditional on patients receiving regular preventative care. Not surprisingly, insurers limit the amount patients can roll over. However, the additional money can make dental implants or other complex care a more viable option for many patients.

This new strategy is aimed in part at promoting and rewarding patients who receive regular preventative dental care. It’s nice to see insurance companies realizing how spending more money on regular care will cost less in the long run.

Ameritas Life Insurance and Guardian Life Insurance began the tend a few years ago, and since then they’ve been joined by other major insurers such as UnitedHealth Group, Cigna and Starmount Life Insurance.

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About Julie Frey

+Julie Frey is the Editor of TheWealthyDentist.com blog. She has dedicated her career to Internet marketing and communications, working side-by-side with dental marketing guru Jim Du Molin since 2006. She has a degree in Linguistics from Stanford University, has a passion for language and writing, and lives in San Francisco.

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