TheWealthyDentist.com™ Newsletter Archive
News From The Wealthy Dentist #75: December 12, 2007
Editorial: Jim Du Molin
Confrontation Is Not the Way to Deal with a Thieving Employee
What do
you do if you think you are being embezzled by an employee?
It is
important that you DO NOT IMEDIATELY CONFRONT THE SUSPECT with your concerns or
evidence. Your main goal is not to be accused by the suspect of
defamation! Step back, take a deep breath, and call your accountant. Discuss your
concerns privately.
Click to learn more...
Survey Results: Dental Marketing Campaigns
Dentists Share Their Most Effective Marketing Strategies
The Wealthy Dentist asked dentists about which dental marketing campaigns have been most successful for their dental practices. The clear winner was direct mail marketing. Dentists have also had good luck with Yellow Pages listings and TV ads. One dentist was thrilled with his new dental practice signage, saying, "60 new patient per month with the new sign!" Click to continue...
Chew on This: Jewelry for Both Moms and Babies
"Chewable Jewels" Take the Pain out of Teething
Dr. Helen Bloom Smith is a dentist and a mother. She'd noticed how babies tend
to chew on women's jewelry, and she was concerned about the dental impact of
teething on glass and metal. So she has designed her own line
of jewelry that doubles as teething toys. Her Chewable Jewels are made of
FDA-approved silicone.
Click to continue...
NYC Doorman Suspended for Having Bad Breath
Neglect Your Oral Health - Get Suspended from Your Job?
Like so many other New York City apartment buildings, Gracie Garden Apartments has a doorman. But 60-year-old Jonah Seeman was recently suspended without pay on account of his bad breath. The realty company that manages the building claims that "severe breath odor" has been a recurring problem for Seeman, a fact
he denies.
Click to continue...
Also in the News...
- 80% of Delhi's Population Suffers from Dental Trouble
- USC Teams with Union Rescue Mission on Innovative Skid Row Dental Program
- Montana Dental Board Tries to Calm Fight between Dentists, Denturists
- Do Your Genes Have a Sweet Tooth?
- Missing Rolling Stones Guitar Was Given to Dentist to Cover Bill
- The Onion: Bush's New Dentist Faces Tough Confirmation Hearing (Satire)
Previous Surveys...
- More New Patients! Dentists Make New Year's Resolutions
- Some Dentists Feel Dental Boards Are Too Restrictive
- Invisalign: 3 Out of 4 Dentists Go With the Money!
- Half of Dentists Report Trouble with Peer Review
- Dentists Love Oral Conscious Sedation
- How Dentists Refer Braces Patients to Orthodontists
Previous Editorial Highlights...
- Bond Your Employees and Save Your Practice Money
- How to Avoid Embezzlement and Keep Your Dental Practice Afloat
- Ten More Signs You're Being Ripped Off by a Team Member!
- When Blind Faith in Humanity Doesn’t Cut It!
- Someone Is, Most Likely, Stealing from You at This Very Moment
- Dental Practice Signage: It's Worth a Shot
What's on My Bookshelf This Week
Brag! The Art of Tooting Your Own Horn Without Blowing It - Peggy Klaus - $11.16
I've noticed
that most dentists have a hard time
talking about themselves. But if people don't know who you are, how are you ever going to get them
to become new patients? I love this book because it gets right to the heart of
how to communicate about yourself (Klaus calls it bragging) without being
inappropriate or obnoxious.
Want to read the book?
