TheWealthyDentist.com™ Newsletter Archive
News From The Wealthy Dentist #52: July 4, 2007
Editorial: Jim Du Molin
"Lean Marketing" Meets the Dental Industry
Toyota revolutionized the auto industry with its "lean marketing" tactics that
streamline efficiency in all processes. Dissatisfied with other management
techniques, a Florida dentist has spent 10 years applying lean principles to
his dental practice. As a result, the time a patient spends waiting for care has
been greatly reduced.
Story continues...
The Wealthy Dentist Survey Results: Dental Hygienists
Dental Hygienists Are Well-Paid (Some Dentists Think They Are Too Well-Paid...)
In our most recent survey, we asked dentists the hourly wage of their dental
hygienists; the average answer was $36 an hour, whether paid on commission,
by the hour, or salaried.
"I think hygienists are highly overpaid!!" commented one dentist, while another gushed:
"She's worth every penny, makes me a fortune!"
Story continues...
Special Features
Regrow Your Teeth with Gum and Toothpaste?
Since fluoride was added 50 years ago, toothpaste technology has seen few major advancements. But a
Florida firm has developed NovaMin, a recalcifying ingredient to regrow teeth.
It's similar to the calcium phosphate Recaldent. In countries such as Japan
and Mexico, Recaldent gums have proven to be big sellers.
Story continues...
Marketing Advice from Melinda Spitek, CEO of Hycomb Marketing
Grow The Line That Leads to Your Practice
In a recent survey, we discovered that patients all have reservations
about going to the dentist. I recommend sending out New Patient Packets that include a brochure, an
appointment card, health history forms, a welcome letter, and
your newsletter. It makes all the difference in your relationship with the first-time patient!
Story continues...
Also in the News...
Americans Flock to Mexico for Dentistry
Costly Decision: Young Athletes Shun Mouth Guards
Woman, Dentist Settle Lawsuit over Husband’s IV Sedation Death
UT Dental Branch Clinic Offers Expert Care for Special Needs Patients
Over 99 Percent Of UK Dentists Keep Up-To-Date: Press Release
Kentucky Dentist Names Chair after Dental Patient
Previous Surveys...
Most Dentists Have Had Bad Experiences with Dental Consultants
Dentists Split over Lasers for Soft Tissues and Gum Disease
Dentists Are Fond of Continuing Education
Most Dentists Treat Pediatric Patients
Half of General Dentists Are Placing Dental Implants
No Surprise: Dentists Support Tooth Whitening
Previous Editorial Highlights...
Horror Stories: Consultants from Hell
Summer Festival Marketing for Dental Practices
The Nightmare Patient and Other Bad Customers
The Good, The Bad and The Ugly of Dental Marketing
