TheWealthyDentist.com™ Newsletter Archive
News From The Wealthy Dentist #116: October 8, 2008
Survey:
The Pure Power Mouthguard (PPM)
Mouthguard Improves Athletic Performance, Rave Dentists
In
this survey, we found that fully nine out of ten dentists surveyed believe
mouthguards can improve athletic performance - specifically, the Pure Power
Mouthguard (PPM), a neuromuscular device."Ask the athletes who are using them
and have seen the increase in strength, flexibility and balance," said one
dentist. "Terrell Owens has actually been timed running faster with his PPM in."
Click to continue...
Lawsuit Targets Providers of Overpriced, Unnecessary Dental Work
Attorney General Files Suit Against Massachusetts Practices
The Massachusetts Attorney General has filed suit against
three high-volume dental practices, alleging
they attracted low-income patients with the offer of a free
exam, then pulled a "bait and switch"
with unnecessary and substandard dental work that left patients both in
pain and in debt. The suit names individual dentists, finance advisers
and business managers employed at the practices.
Click to continue...
Special Cosmetic Feature by Catherine Maley, MBA
Successful Cosmetic Patient Consultations
Aesthetic patients have different wants and needs from medical patients. (You can trust me on this; I literally wrote the book on this subject!)
A successful aesthetic patient consultation begins with
greeting the patient by name and taking a bit of time to get to know them.
Remember, cosmetic patients are different from medical patients, and they
appreciate a friendly touch.
Click to continue...
Survey Video: Dental Consultants
Consultants Often Disappoint Dentists
This video reports on a Wealthy Dentist survey that asked dentists about
dental consultants. Dentists are split on the issue, wanting to avoid dental
practice management duties without paying an arm and a leg. "I have in the past
used dental consultants, but not a one has ever been able to get me more
patients," complained one dentist.
Click to watch the video...
What Your Patients Are Reading
Sour Candies: "Like Eating Battery Acid"
These days, our drugs are stronger, our cars faster, and our computers more powerful.
And, true to form, today's candy is even more devastating to tooth enamel than
in days gone by. The California Dental Hygienists' Association (CDHA) recently
issued a public warning to parents about the Halloween dangers of sour candies,
many of which are apparently as acidic as battery acid.
Click to continue...
What's on My Bookshelf
The Age of Engage by Denise Shiffman
Reinventing Marketing for Today's Connected, Collaborative,
and Hyperinteractive Culture
This book is a
valuable resource for the tech-savvy entrepreneur - or the entrepreneur who's
looking to become tech-savvy. You can market yourself via blogs, social
networking sites, and other online resources, but if you don't know what you're
doing, it won't work very well.
Want to get the book?
Also in the News...
- InChairTV Offers Advertising via Dental Chair Video Units
- Dentogen Bone Grafting Material: Dental Implant Applications
- UK Dentist Guilty of "Inadequate and Unprofessional" Care
- Five-Day Wait for Emergency Dentist in UK
- Florida Dentist Finalist for Cosmopolitan's "Bachelor of the Year"
- Dental Clinic Trashed in Unsuccessful Jewelry Store Heist
Previous Surveys...
- High Price of Gold Leads to a Few Less Gold Teeth
- One in Four Dentists Has Dropped the ADA
- VP Candidates Change a Few Opinions
- "Sorry Doctor, I Can't Come in Because I Have a Toothache"
- Dentists Say McCain Would Be Better for Dentistry
- Three Out of Four Dentists Satisfied with Laser Purchases
Previous Editorial Highlights...
